Morgan Cashin, ACA.
I am a chartered accountant based in Ireland, working with founders, freelancers and small companies across Ireland and the UK. Ten years in finance: five of them at Grant Thornton, mostly on secondment into BlackRock, JPMorgan and State Street, and before that project finance on large construction programmes in San Francisco and Dublin.
That background matters for an unglamorous reason. Most of what goes wrong in a small company's finances is process — a reconciliation nobody owns, a VAT treatment applied once and never revisited, a deadline that moved. I spent five years fixing exactly that inside organisations where the consequences were measured in regulatory findings. The same discipline applied to a company with three employees is worth a great deal more than it sounds.
You can verify the qualification independently. I am listed in the Chartered Accountants Ireland firms directory, and I would encourage you to check that for any accountant you are thinking of trusting with your company's numbers.
Where the experience comes from.
Grant Thornton Ireland
Senior Consultant, largely on secondment into large financial institutions. Accounts receivable redesign at BlackRock that cut processing time by 40%, then two years on accounts payable and regulatory reporting at JPMorgan under MiFID II and Sarbanes-Oxley. Shorter engagements in fund accounting at State Street and on internal audit.
Chartered Accountants Ireland
ACA, passed the Final Admitting Exams first time. Listed in the Chartered Accountants Ireland firms directory, which you can check independently rather than take on trust.
UCD Michael Smurfit Graduate Business School
MSc in Management Consultancy. Before that, a degree in International Business and Languages and several years running project finance on construction programmes in San Francisco and Dublin.
Built out of frustration, honestly.
After leaving practice I started taking on my own clients: founders in Ireland, the UK, Spain and Mexico, mostly early-stage, mostly software. The same three things happened over and over.
They had a question on a Sunday and no way to ask it. They were paying by the hour and had learned not to call. And when they did get an answer it arrived wrapped in so much professional hedging that they still could not tell what they were supposed to do.
None of that is because accountants are unhelpful. It is because the economics of the profession make a five-minute question expensive to answer. So I built the thing that fixes it: an AI assistant trained on UK and Irish tax rules that handles the questions which never needed a qualified human, sitting on top of a real accounting practice for everything that does.
I wrote the software myself. That is unusual for an accountant and it is the reason the product understands the domain — the person deciding how deferred revenue should behave has actually prepared the schedules.
Three things I will not compromise on.
A qualified accountant signs the work
The AI assistant answers questions at two in the morning. It does not file your return, and it does not decide what position to take on a grey area. That is my job, and my name is on it.
Fixed monthly pricing
You know what it costs before you start. No hourly billing, no invoice arriving after a phone call you thought was a chat.
Plain answers
Most accounting advice is written to be defensible rather than useful. I would rather tell you what I think you should do, flag where I might be wrong, and let you decide.
What FoundrBooks is not.
Keep reading.
Start with a conversation.
Thirty minutes, no charge, no obligation. Bring your situation and I'll tell you honestly whether I can help and what it would cost.
FoundrBooks provides accounting and tax services to businesses in Ireland and the United Kingdom. Information on this site is general in nature and is not a substitute for advice on your own circumstances.